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February 26, 20190 CommentsPrint and paper innovations to push your creative boundaries
2019's hottest print and paper innovations to excite creative minds
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January 29, 2019How we developed a talking frog to keep kids safe in the digital pond
A smart, friendly frog for a groundbreaking net-safety app
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December 29, 2018Richard Durham’s best tips on game design
How to make a game fun for your target audience
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November 26, 2018INSPIRATION – Three things we learnt about accessibility at Apple HQ
Why accessibility should be more than an afterthought
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November 10, 2018WMC win awards in every category at 2018 Illustrators Australia Awards
Multiple golds, silvers and highly commended make for a plump, juicy cherry on top of this year's awards season
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October 30, 2018Watermark Creative welcomes Beck Wheeler back to the family
Award winning illustrator Beck Wheeler shares what has brought her back to the Watermark Creative family plus some trend picks for 2019
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October 30, 2018INSIGHT – ‘Everyone’s copying’ – The fine line between copying and inspiration
How to avoid infringement and what to do if you think your work has been copied
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September 27, 2018Watermark Creative scoops New Zealand Best Design awards
Silvers, golds and a coveted purple pin to round off the night
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September 26, 2018OPINION: Emojis and marketing – match made in heaven or total turn off?
Shannon Jahnel Lanktree shares her thoughts on their use as a marketing tool and gives some insights on how to know if they’re right for
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July 25, 2018AWARD WINNING ANIMATION – REACH AWARENESS CAMPAIGN
REACH is a support service for registered job seekers who are managing a health issue or disability, to assist in re-entering the workforce
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June 25, 2018VISUAL METAPHORS AND COMMUNICATING IDEAS
Watermark Creative illustrator Simon Shaw shares his love of the concept of the visual narrative and prompts us to think about its problem
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October 23, 2017WATERMARK CREATIVE TAKES HOME SIX NZ BEST AWARDS
Recognising excellence in graphic, spatial, product, interactive and motion design, the New Zealand Best Award gave the Watermark Creative
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September 19, 2017WATERMARK CREATIVE CELEBRATING 26 ILLUSTRIOUS YEARS
When you’ve been in business for 26 years, it’s time to reflect and celebrate an amazing team and our clients who’ve made it possible
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August 23, 2017Pedigree: A Dog’s Story
Knowing where and how to pat your pooch may seem like something that should come naturally...
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August 22, 2017Easy Money
The ‘Easy Money’ campaign is the latest version of the ‘What’s My Number?’ Consumer Switching Fund programme promoting the benefi
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August 22, 2017Peter’s Zombie Icecreams
Being asked by Peters Ice Cream to create two undead characters for their new range of ice blocks ZOMBIE SNOT and ZOMBIE GUTS, had Dave Fol
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August 22, 2017Tasti NZ TVC
Whenever one tread’s into the creative landscape of “Kiwiana”, one does so with a certain degree of tongue & cheek and a dolop of hum
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August 22, 2017Reach for the Stars with Popsicle
Recent research had shown the well-known ice block range Popsicle had lost its ‘cool’ factor with the youth market...
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August 22, 2017Karma Cola at the Best Awards
The best of New Zealand design was celebrated in style on Friday night with the 2013 Best Awards held at the Viaduct Events Centre. Among t