David Way was certainly not short changed in the imagination department. His vivid recollection of his first drawing is of ants and a lot of them.

The ants soon evolved to become larger creatures like dinosaurs, then dragons and knights. This all took place on a farm in a sleepy little town called Camperdown, just outside of Pietermaritzburg in South Africa. In his teens, creative pursuits included playing bass with his punk band, ‘The Final Verdict’.


These days David calls Auckland, New Zealand home and applies his active imagination to all things tech revelling in collaborations to create any sort of game or interactive experience. When not making art he concedes he plays mostly analogue games, sculpts and paints to find the much needed balance that working with digital projects demands. Every year he and his wife embark on a new adventure to intrepid locations that so far have included Tibet, Mongolia, Tanzania, Borneo and Ecuador.

Artist:  David Way

Email:  [email protected]

Mobile: +64 27 200 7352


At Colenso BBDO we love collaborating with people who make the work better. We've worked with Watermark Ltd for a long time, it's a testament to their approach to the work and willingness to push the boundaries of what’s possible. The have an innate ability of how to craft beautiful images that fuel the imagination, combined with a solid understanding of interactivity and interactive storytelling. They’re the sort of guys you can’t help but want to jam with on ideas, all the time.”

Aaron Turk | Digital Creative Director ~ Colenso BBDO Auckland